When it comes to exploring new destinations, tourists have traditionally had two main options: guided tours led by knowledgeable experts or self-guided adventures where they navigate the terrain independently. While guided tours offer valuable insights and a structured experience, self-guided tours have been steadily gaining popularity in recent years. In this article, we'll explore why self-guided tours are on the rise and how they can increase the number of tourists year-round in a given destination.

In today’s age, organizations across the board are facing the challenge of engaging their members and local communities in new and exciting ways. Traditional methods of networking events and newsletters have their place, but to truly connect with modern audiences, chambers of commerce and tourism boards need to think outside the box such as leveraging interactive events including scavenger hunts.